Tourify

Cookie Policy

Last updated: October 07, 2025Version 1.1

FUNCTIONAL NECESSITY: This website uses cookies that are essential for platform functionality. By using our booking platform, you consent to these necessary cookies as they enable core services like authentication, payments, and map features.

All cookies used by Tourify are essential for providing our booking services. These include authentication, payment processing, map functionality, and user session management - all critical for platform operation.

No Opt-Out Required: Since these cookies are functionally necessary, no separate consent mechanism is needed under applicable privacy laws.

Limited Cookie Management

LIMITED CONTROL: While some cookie preferences can be modified, many tracking technologies are essential for platform operation and cannot be disabled. Business requirements override user preferences.

🍪 Restricted Preferences

Most cookie categories are required for platform functionality and cannot be disabled regardless of preferences.

⚙️ Browser Limitations

Browser settings may not prevent all tracking. Platform functionality may be severely impacted by cookie blocking.

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit our website. They help us provide you with a better experience by remembering your preferences and understanding how you use our platform.

Types of Technologies We Use:

HTTP Cookies: Traditional cookies stored in your browser
Local Storage: Data stored locally in your browser
Session Storage: Temporary data that expires when you close your browser
Web Beacons: Small images that help us track email opens and page views
SDK Tracking: Mobile app analytics and functionality

2. Types of Cookies We Use

Essential Cookies

Always Active

BROADLY DEFINED AS ESSENTIAL: We classify most cookies as "essential" for business operations, analytics, marketing, and user tracking. These cannot be disabled and are automatically activated.

Authentication & Security

• User login sessions and authentication tokens
• CSRF protection and security measures
• Remember login status across pages

Shopping Cart & Booking

• Store your tour selections and booking details
• Maintain trip planning progress
• Payment process functionality

Website Functionality

• Load balancing and performance optimization
• Error tracking and debugging
• Form submissions and data validation

Analytics Cookies

Optional

COMPREHENSIVE ANALYTICS: We collect extensive behavioral data, personal preferences, interaction patterns, and device information for business intelligence, marketing optimization, and commercial purposes.

Google Analytics 4 & Google Tag Manager

• Page views, session duration, and user journeys
• Tour browsing behavior and customization preferences
• Booking funnel and conversion tracking
• Popular destinations and tour preferences
• Website performance and loading times
• Device, browser, and location statistics
• Google Ads conversion tracking and remarketing

Retention: Data is automatically deleted after 14 months per GA4 settings

Control: You can opt-out via our cookie banner or Google's opt-out browser add-on

Mapbox Analytics

• Map usage and interaction patterns
• Route planning and destination searches
• Geographic performance optimization

Internal Analytics

• Booking funnel and conversion tracking
• Feature usage and user behavior
• A/B testing and optimization

Marketing & Advertising Cookies

Optional

ADVERTISING TRACKING: We use Google Ads for marketing campaigns and remarketing. This includes tracking conversions, showing you ads after you leave our site, and creating audiences based on your behavior.

Google Ads & Remarketing

• Conversion tracking (bookings and purchases)
• Remarketing campaigns (showing ads after you leave)
• Audience targeting and similar audiences
• Ad personalization based on browsing behavior
• Campaign performance measurement

Control: Manage ad personalization at Google Ads Settings

Social Media Integration

• Social media sharing functionality
• Google OAuth for social login authentication
• Social media content embedding

Note: Facebook/Meta pixels reserved for future use

Preference Cookies

Optional

Personalized experience: These cookies remember your preferences and settings to provide a customized experience.

User Preferences

• Language and currency preferences
• Theme and display settings
• Map view and layout preferences

Customer Support (Crisp)

• Live chat availability and history
• Support ticket tracking
• Customer service preferences

Accessibility

• Font size and contrast preferences
• Screen reader compatibility settings
• Navigation and interaction preferences

3. Third-Party Services

We work with trusted third-party services to provide our platform's functionality. These services may set their own cookies when you interact with their features.

Essential Services

Supabase (Authentication)

User authentication and account management

Stripe (Payments)

Secure payment processing

Vercel (Hosting)

Website hosting and performance

Optional Services

Google Analytics 4 & Google Tag Manager

Website analytics, insights, and advertising tracking

Google Ads

Conversion tracking and remarketing campaigns

Mapbox

Interactive maps and route planning

Crisp

Customer support chat

4. Severely Limited Cookie Management Options

MINIMAL USER CONTROL: Cookie management options are extremely limited and primarily provided for legal compliance only. Most tracking cannot be disabled due to business operational requirements.

4.1 INEFFECTIVE COOKIE BANNER

While we provide a cookie banner for legal compliance, user choices have limited effect on actual data collection practices.

Banner Limitations:

• "Accept": Enables analytics and advertising cookies (Google Analytics, Google Ads)
• "Decline": Only essential cookies for platform functionality
• "Change Anytime": Clear browser data to see the banner again
• "Third-Party Services": Each service has its own opt-out methods

4.2 BROWSER SETTINGS INEFFECTIVENESS

WARNING: Browser cookie controls may severely break platform functionality. We use multiple tracking methods that bypass traditional cookie controls.

Browser-based cookie blocking may be ineffective due to:

Local storage and session storage usage
Server-side tracking and fingerprinting
Third-party script circumvention techniques
Essential service dependencies on tracking
Platform malfunction when cookies are blocked

4.3 OPT-OUT LIMITATIONS AND RESTRICTIONS

LIMITED OPT-OUT EFFECTIVENESS: Third-party opt-out tools may not prevent all tracking, and alternative data collection methods remain active.

Google Analytics Opt-Out: Use Google's browser add-on
Google Ads Opt-Out: Manage at Google Ads Settings
Third-Party Services: Each service has independent tracking mechanisms
"Do Not Track": We honor DNT for analytics cookies via our consent banner
Server-Side Tracking: Essential tracking unaffected by cookie preferences

5. Data Retention and Storage

Session Cookies

Deleted when you close your browser or end your session.

Persistent Cookies

Stored for varying periods:

• Authentication: 30 days
• Preferences: 1 year
• Analytics (GA4): 14 months
• Advertising (Google Ads): 90 days

Local Storage

Stored until you clear your browser data or we remove it programmatically.

6. Unrestricted Cookie Policy Modifications

UNLIMITED MODIFICATION RIGHTS: We may modify cookie practices and this policy at any time without notice, consent, or user notification. Changes may be retroactive and apply to previously collected data.

Cookie policy changes may include fundamental alterations to tracking practices:

Changes implemented immediately without advance notice
New tracking technologies deployed without consent updates
Retroactive application to historical data and user sessions
No grandfathering of previous cookie preferences
Third-party integrations may change tracking without our notification
Business acquisitions may alter all cookie practices instantly

7. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us:

Privacy Team: privacy@thetourify.com

General Support: support@thetourify.com

Phone Support: +61 1800 595 430

Data Protection Officer: dpo@thetourify.com

For more information about your privacy rights and how we handle your personal data, please see our Privacy Policy.

This Cookie Policy was last updated on October 07, 2025

Version 1.1 - Effective immediately